Did you know that according to the U.S. Small Business Administration Office of Advocacy’s 2019 Small Business Profile, 377,860 businesses in Oregon were small businesses in 2019? They made up 99.4% of businesses in the state.
If you’re the owner of one of the many small businesses in Oregon, you’re likely thinking of ways to get customers to visit your shops. It can be stressful if you don’t know how to get started.
Fortunately, by using paper lamination, you can experience many benefits which will make it more likely to get customers to visit your shops.
In this article, we’ll review what paper lamination is and its business benefits. With a paper lamination service, you can improve your branding as well as your customers’ experiences. Read on to learn more.
What Is Paper Lamination?
Paper lamination is a way to protect documents made of paper so that signs of use like stains, cracks, or kinks that would otherwise appear quickly do not. Especially when you’re using them regularly, this can keep the documents in mint condition and protect them from damage.
How Does Paper Lamination Work?
The process of paper lamination occurs when a protective film, laminate, and paper are joined together. For this process to work correctly, a laminating film that is specially made for the process and a laminator are needed.
There are two types of lamination processes. One is hot lamination. With this type of lamination, someone will heat the film within the laminator, during which a bond will be created between the film and the document.
Another type is cold lamination. With cold lamination, the adhesive will stick at a normal temperature. The film works a bit like double-sided tape.
Even though cold lamination is simpler, it has some drawbacks. It’s easier for it to peel off than with hot lamination.
The Benefits of Paper Lamination
There are many benefits of paper lamination, including being able to protect and preserve documents, prepare them for being handled, protect them from outside elements, enhance them, and prepare them for presentations. We’ll review each of these now.
Protect and Preserve
One of the reasons paper lamination is so great is that it protects and preserves your paper documents. Whether it’s in danger of being accidentally ripped or having coffee spilled on it, you’re protecting your document by having it laminated.
When you use a paper lamination service, you also make it possible to preserve your documents, as they’ll last longer and won’t fade or yellow.
This makes it more likely that if a potential client comes across one of your documents, they’ll be able to make out your document and will instantly have a favorable view of your business.
Prepare Documents for Being Handled
If you have any items that are handled by others often, you must prepare them for being handled with paper lamination. This way, they won’t get ruined or ripped even though many people are using them.
For example, if you run a restaurant and you’re providing catered food for a community event, this will make it possible for many people stopping by your table to handle your menu and other documents.
They’ll be preserved, and you can use them over and over at events like this, where you’ll get the attention of potential customers who will then be interested in walking through your restaurant’s doors.
Protect Documents From the Outside Elements
If you have a banner or sign you’re going to be placing outside of your shop, the normal paper wouldn’t be able to withstand the rain, wind, or sun. The same goes for snow if you live in an area with that type of weather.
Fortunately, with paper lamination, you can make the paper documents you put outside your store more resistant to these outside elements.
Additionally, there are UV pouches you can use to protect light-sensitive documents.
As a result, potential clients walking by will be more likely to see your outdoor paper signage and understand what it says because it hasn’t been damaged.
Enhance Documents
Lamination will also enhance your paper documents visually. This is especially the case with documents that have been printed in color and photographs. The colors will come off as more vivid, which means your documents will be able to attract more attention.
The paper you use will look better, which means clients will be more likely to want to take it. This is especially the case with paper menus at restaurants, calendars of events at real estate agencies, and brochures for professional services.
Prepare Documents for Presentations
Finally, if you’re putting together any presentations, you can use paper lamination to create durable, sturdy displays, signage, and more. If you run a business where you’re often presenting your business’s services or products to potential customers, paper lamination is a must.
As with the other benefits of paper lamination that we previously mentioned, these paper displays will leave a better impression than non-laminated paper.
Looking for Paper Lamination Services?
Now that you’ve learned all about what paper lamination is and what its benefits are, you might be looking for paper lamination services. In this case, look no further than Goin’ Postal. We offer professional paper lamination services for small businesses and individuals in the Roseburg and Green, Oregon areas.
We also offer additional services, such as printing, mailing, and shipping.
Contact us to learn more about how we can help you with your common business needs.